It is not nearly as niche. But please, show me all the nonexistent sales numbers demonstrating Bleach has sold more volumes than One Piece worldwide. Show me all the revenue from the anime Bleach doesn't have. Show me all the merchandise sales from the countries that don't actually offer much merchandise compared to Japan at all. Show me all the money generated from the Bleach movies that do not for a second live up box office-wise to One Piece movies.
Please, Ben, tell us all where this imaginary Bleach revenue you've pulled out of your ass comes from. It's one thing to say Bleach is secretly being killed by Shonen Jump's vast conspiracy to screw with you personally, but it's entirely another to say the series EVEN THEN still outgrosses the most popular manga series of all time. These things do not co-exist when Japan is the primary source of revenue for all this stuff, so which is it? Was its financial downfall an evil plot or is it doing just fine? You want Bleach to be a victim of some tin foil hat conspiracy bullshit, but you also can't bear to admit it's less successful than something like One Piece out of nonsensical fanboy pride, even when that flies in the face of all goddamn logic. This is finally just COMPLETELY INSANE.
Like I said, I'm not one of those people who lives or dies by how popular series they like are. It's good enough for me that something I'm following doesn't get cancelled.
Shueisha didn't f**k over Bleach to screw with me personally. They did it to screw Kubo and screw with the fans. They didn't want Bleach to do well. That's why they stopped promoting it and giving it covers. They played favorites, like lots of companies do. It's well known that Kubo doesn't get along with his editors. The magazine just didn't like Kubo and wanted him gone.