And here's the ratings so many have been curious about, though it's only the total viewer and H/H ratings not the 18-49.
http://thevoiceoftv.com/nielsen-tv-ratings/adult-swim-ratings-jan
uary-30-february-5-2012/
Star Wars: The Clone Wars did a lot better than you might expect and I doubt it did that well because of kids. It actually did really well in the encore block so if they're looking for a PG show to replace InuYasha reruns with at some point at 5:30AM they might be wise to try Clone Wars in that slot.
We don't need to see the 18-34 or 18-49 ratings to know how this turned out. Badly for anime and it also proves that with more popular shows the 9PM hour on Saturday can do decently.
January 28th
9:00 PM - God the Devil and Bob - 671,000
Rank #144
9:30 PM - King of the Hill - 806,000
Rank #129
10:00 PM - King of the Hill - 1,048,000
Rank #88
10:30 PM - Family Guy - 1,504,000
Rank #36
11:00 PM - The Boondocks - 1,246,000
Rank #63
11:30 PM - The Boondocks - 1,258,000
Rank #60
12:00 AM - Bleach - 1,081,000
Rank #84
12:30 AM - FMA: Brotherhood - 889,000
Rank #114
1:00 AM - Durarara - 721,000
Rank #140
1:30 AM - Kekkaishi - 745,000
Rank #137
2:00 AM - Fooly Cooly - 648,000
Rank #145
2:30 AM - Cowboy Bebop - 517,000
Rank #147
3:00 AM - The Big O - 423,000
Rank #150
3:30 AM - Ghost in the Shell - 432,000
Rank #149
4:00 AM - Bleach - 454,000
Rank #148
4:30 AM - FMA: Brotherhood - 372,000
Rank #153
5:00 AM - Durarara - 373,000
Rank #152
5:30 AM - InuYasha - 398,000
Rank #151
February 4th
9:00 PM - Robot Chicken Star Wars I - 916,000
Rank #116
9:30 PM - Robot Chicken Star Wars II - 1,070,000
Rank #89
10:00 PM - Family Guy: It's a Trap - 1,806,000
Rank #21
11:00 PM - Robot Chicken Star Wars III - 1,631,000
Rank #28
12:00 AM - Star Wars: The Clone Wars - 1,174,000
Rank #69
12:30 AM - Star Wars: The Clone Wars - 1,007,000
Rank #99
1:00 AM - Star Wars: The Clone Wars - 938,000
Rank #110
1:30 AM - Robot Chicken Star Wars I - 924,000
Rank #112
2:00 AM - Robot Chicken Star Wars II - 873,000
Rank #119
2:30 AM - Family Guy: It's a Trap - 1,292,000 (at 2:30AM on a Saturday holy freak'n crap man)
Rank #50
3:30 AM - Robot Chicken Star Wars III - 1,238,000 (very impressive as well)
Rank #56
4:30 AM - Star Wars: The Clone Wars - 1,111,000 (clearly benefiting from it's lead-ins)
Rank #82
5:00 AM - Star Wars: The Clone Wars - 995,000 (at 5AM that's amazing)
Rank #103
5:30 AM - Star Wars: The Clone Wars - 1,007,000 (and even more amazing it tied with the 12:30AM airing?)
Rank #99
To be fair the previous week was not a particularly good one for anime but nothing after 2AM pulls in 1 million viewers on most Saturdays
How heavily was this Star Wars night advertised? Because if it wasn't advertised much if at all then these ratings are even more amazing.
Interesting that 1:30 and 2AM Robot Chicken didn't do better. Based on that I think we can determine the optimal time for drawing in viewers who went out to drink or party is closer to 3AM and those Family Guy and Robot Chicken ratings from 2:30AM until 4:30AM cannot be denied.
I know none of the anime viewers want to lose more hours to comedy but if they are actually concerned about improving their Saturday ratings these ratings show that comedy is the best way to do it. Which was what I've been saying for a while now. If action lost more time to comedy the encore coming back would be the first logical step and these ratings only further proove that.
But it's also saying it's not much good to start that encore until around 2AM or even later as opposed to encores beginning at 1:30 like the other nights of the week. I don't think there's any value in encoring comedies other than Family Guy and The Boondocks though but just doing that much is sure to raise the nights average by a wide margin.
Maybe they're just not that concerned about ratings after 2AM on a Saturday though. Anime fans better hope that's the case.
HELPeR for the TOONAMI, Mobile Suit Gundam, Dragon Ball Z, Harvey Birdman and Perfect Hair Forever boards. Feel free to ask me anything on those topics.
sketch only puts the arrogant whiney punks in their place... sort of like batman, except on the {AS} boards - THECZAROFGNAR
Sketch, should we make sure it's imprinted on your grave stone "He felt very strongly that Bleach belonged on Toonami!" - .hack-SIGN_John
"We aknowledged that Toonami is cooler than us... and they aknowledged that we're full of ****." [adult swim]